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Russian influencers cut up their Chanel bags in protest after the luxury house banned them from buying its products

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Victoria Bonya, left, and Marina Ermoshkina filmed themselves cutting up their Chanel handbags in protest.Instagram screenshot

  • Some Russians are cutting up their Chanel bags in protest against the ban on buying goods from abroad.

  • “If Maison Chanel does not respect its customers, why should we respect Maison Chanel?” said a model.

  • Several Russian influencers and socialites have accused the French brand of anti-Russian sentiment.

“If Maison Chanel does not respect its customers, why should we respect Maison Chanel?”

Russian model Victoria Bonya said so in an Instagram video on Wednesday before grabbing a pair of industrial scissors and cutting a quilted black Chanel handbag in half.

“Goodbye,” she told her 9.3 million followers on the platform as she tossed the two coins aside.

Bonya is just one of many Russian influencers who have filmed themselves cutting up their Chanel handbags to protest against a ban on buying products from the French luxury brand.

After closing its stores in Russia, Chanel stopped selling its products to people outside Russia who intended to bring them into the country, a move that prompted several Russian influencers and socialites to accuse the brand of “Russophobia”. “.

TV host and actress Marina Ermoshkina, who has 299,000 Instagram followers, used garden shears to cut out a dark gray handbag on the platform on Wednesday.

“Not a single bag, not a single thing is worth my love for my homeland,” she wrote in her caption. “It’s not worth my respect for myself. I’m against Russophobia, I’m against a brand that supports Russophobia.”

“Chanel is just an accessory,” she added. “An accessory that at some point decided to humiliate people, my compatriots, decided to discriminate against people on the basis of nationality, which I will not tolerate. After all, the main thing is the principles , and not what is in your hands, but what is in you.”

DJ Katya Guseva, who has 587,000 Instagram followers, said she was following Ermoshkina’s lead when she also cut up her black Chanel handbag with scissors.

“I’ve always dreamed of a Chanel handbag appearing in my wardrobe, and it happened last year,” she wrote in her caption. “But after learning about the brand’s policy towards Russians, I have decided to remove these bags from my daily life until the situation changes.”

“I am against Russophobia, I am against the brand, which supports Russophobia and discrimination against women based on nationality. We Russian girls are beautiful whether we have a Chanel bag or not,” he said. she continued.

The influencers received support from their fans, but also angry comments from people who accused them of making a big deal out of a fashion accessory amid the war between Russia and Ukraine.

In a statement sent to Insider on Tuesday, a Chanel representative said the brand is following “all laws” applicable to its operations and employees, including trade sanctions.

“That’s why we have a process in place to ask customers whose primary residence we don’t know to confirm that the items they purchase will not be used in Russia,” the representative said.

We recognize that this process of walking through the law has caused disappointment to some of our clients,” the person added. “We are currently working to improve this approach and apologize for any misunderstandings this may have caused. cause, because we welcome all our customers, whatever their origin, is a priority for Chanel.”

Read the original Insider article



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