This Monday, November 20, 2023, M6 completed the broadcast of season 18 of the country dating show played by Karine Le Marchand.
End clap. After three months of broadcast, M6 turned the final page, this Monday, November 20, 2023, of season 18 of “L’amour est dans le pré”. Despite the passage of time, this Fremantle production, presented by Karine Le Marchand, has proven once again this year that it remains the most popular M6 program on its schedule. Launched on August 21 under the eyes of 3.13 million viewers, or 16.2% of the public aged four and over – its lowest level of the season on these two indicators – the show, split into two parts every Monday (9:10 p.m. to 10 p.m. and 10 p.m. to 11:15 p.m.) – attracted new viewers as the stories of Patrice and Justine or Sophie and Romeo gained intensity.
The most powerful streaming program on the M6 schedule
On Monday October 16, there were up to 4.20 million in the first hour (19.3% of the public and 30.9% of women responsible for purchasing aged under 50 (FRDA-50) to be passionate about the twists and turns that marked the meetings at the farm between Maria and Jean-Paul and Thibault and Julien, to name but a few. The market share of the entire public, for its part, climbed to 19, 5% on Mondays October 30 and November 6.
The first part of the program was passionate, on average every Monday, 3.86 million of viewers in standby audience. This represents 18.3% of the entire public aged four and over and 26.8% FRDA-50s. Solid, the second part retained an average of 3.74 million viewers, or 21.4% of the public and 30.7% of the FRDA-50. A hit on this popular target for advertisers. The audience results are therefore convincing for M6, which only relinquished leadership twice, on Mondays August 21 and October 23, 2023, over the 14 weeks of broadcast.
By counting the audience on D+7, “L’amour est dans le pré” season 18 was enthusiastic, on average according to the figures published by M6 on X (new name of Twitter), 4.30 million of viewers, summary broadcasts excluded (21.0% of the public and 31.0% FRDA-50). On this same indicator, season 17 of the show attracted 4.50 million viewers (21.0% of the public and 32.0% of the FRDA-50). For comparison, season 16 of “L’amour est dans le pré” was watched on D+7 by 4.40 million viewers on average (20.0% of 4+ and 32.0% of FRDA- 50).
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